Add Live Countdown Timers to MoEngage Email Campaigns

Embed a Tickvio timer in any MoEngage email using an HTML image tag. No integration setup. Live countdown on every open.

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MoEngage is an insights-driven customer engagement platform. Its email composer supports custom HTML, making Tickvio timer embedding straightforward.

MoEngage's Flow builder handles multi-step, multi-channel journeys. Tickvio timers work in every Flow email step and standalone campaign.

Tickvio works the same way with other email platforms. See how it integrates with Salesforce Marketing Cloud, Customer.io, Iterable, and Braze. Ready to get started? Set up your first timer or see a live demo.

How Tickvio countdown timers integrate with MoEngage — data flow diagram

How to Add a Tickvio Timer

Set Up Your Timer in Tickvio

Open Tickvio and create a new countdown timer. Set the deadline date, time, and timezone. Choose a timer design — Filled Boxes, Flip Clock, or Pill — and customise the colours to match your MoEngage email template. For Flow emails where users enter at different times, select evergreen. For campaigns with a universal deadline, choose fixed-date. Copy the generated embed code.

Step 1 — Create a countdown timer in the Tickvio dashboard

Add the Code in MoEngage's Email Composer

Open your email in MoEngage's email composer. Add the Tickvio image tag in an HTML block or switch to code view and paste the tag directly. Position it above or below your CTA for maximum visibility. Send a test email to confirm the timer renders live. MoEngage's editor may display a placeholder; the actual email will show the animated countdown correctly.

Step 2 — Paste Tickvio embed code into MoEngage email editor

Launch the Campaign or Flow

For campaigns, send or schedule. For Flows, activate the Flow. Every user who reaches the email step and opens sees the live countdown. MoEngage's campaign analytics will track the performance of timer-enhanced emails. Use MoEngage's A/B testing feature to compare timer variants and measure the difference in click-through rates and conversions.

Step 3 — Live countdown timer rendering in email inbox

Why This Integration Works

Works in MoEngage Flows

Tickvio embeds in any MoEngage Flow email step — onboarding sequences, retention campaigns, re-engagement flows, and promotional journeys. The timer renders live at each Flow step for every user, regardless of when they entered. MoEngage Flows trigger based on user events, segments, and scheduled times, and the timer works identically across all trigger types.

No Integration or Jinja Required

No MoEngage partner integration, no Jinja templating logic, no API calls, and no platform configuration. The timer is a self-contained hosted image URL that MoEngage renders like any other image. This means zero impact on your MoEngage account's data processing, no additional setup in the MoEngage dashboard, and no engineering resources required.

Cross-Channel Urgency

MoEngage excels at cross-channel messaging — push notifications, in-app messages, SMS, and email. The same Tickvio timer URL can be referenced on landing pages linked from MoEngage push notifications and in-app messages, creating a consistent urgency experience across channels. The email shows the countdown; the push notification drives the user to open the email; the landing page reinforces the deadline.

Most popular ways to use the timer

Timer Use Cases

Retention Flow with Re-Engagement Timer

Target users showing churn signals — decreased app sessions, reduced engagement scores, or inactivity periods. Build a MoEngage Flow triggered by these churn indicators and add a Tickvio evergreen timer to the retention offer email with a 48-hour window. Each user sees a personal countdown from their first open, creating urgency around the retention incentive before it expires.

Tickvio countdown timer use case — cart abandonment

Seasonal Promotion Campaign

Create a MoEngage campaign for a seasonal or holiday sale targeting your full subscriber base. Add a Tickvio fixed-date timer counting down to when the sale ends. The timer appears prominently in the email, providing visual proof that the offer is genuinely time-limited. For large-audience campaigns where personalisation is limited, the timer adds a universal urgency signal that drives action.

Tickvio countdown timer use case — flash sale

App Feature Launch Announcement

When launching a new app feature, send a MoEngage campaign announcing the feature with a limited-time early-adopter benefit — a discount, bonus credits, or exclusive access. Add a Tickvio fixed-date timer counting down to when the early-adopter window closes. The timer creates urgency around trying the new feature, driving faster adoption rates than a standard announcement email.

Tickvio countdown timer use case — welcome flow

Compatibility Details

Supported features: Campaigns, Flows, A/B testing, Event-triggered emails.

Rendering: Animated GIF in Gmail, Apple Mail, Yahoo, and mobile clients. Static fallback in Outlook desktop.

Add a Countdown Timer to Your Next MoEngage Email

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Set up your first live countdown timer in under 5 minutes. Works in email and on any website. Free plan includes 20,000 views per month.

Frequently Asked Questions

Does Tickvio need a MoEngage integration?

No. Paste the image tag in MoEngage's email composer.

Can I use Tickvio in MoEngage Flows?

Yes. Add the HTML to any Flow email step.

Does the timer require Jinja templating?

No. Standard image tag — no Jinja or template logic required.

Can I test timer performance?

Yes. Use MoEngage's A/B testing to compare timer versus non-timer variants.