Add Live Countdown Timers to Mailgun Emails

Include a Tickvio timer in any Mailgun email using a standard HTML image tag. No integration needed. Timer renders live on every open.

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Mailgun is a developer-focused email API used for transactional and marketing email delivery. Like SendGrid and Postmark, Mailgun gives developers full control over HTML templates — making Tickvio timer embedding as simple as adding an image tag.

Whether you're sending through Mailgun's HTTP API, SMTP relay, or using Mailgun's template storage, the Tickvio image tag goes directly into the HTML body. No Mailgun integration, webhook, or API key exchange with Tickvio is needed.

Tickvio works the same way with other email platforms. See how it integrates with SendGrid, Postmark, Mailjet, and Amazon SES. Ready to get started? Set up your first timer or see a live demo.

How Tickvio countdown timers integrate with Mailgun — data flow diagram

How to Add a Tickvio Timer

Generate Your Timer Code in Tickvio

Open Tickvio and create a new countdown timer. Set the deadline date, time, and timezone. Choose a timer design and customise colours to match your email template. For marketing sends with a universal sale deadline, select fixed-date. For per-recipient transactional emails triggered at different times, select evergreen — each person gets a personal countdown from their first open. Copy the embed code.

Step 1 — Create a countdown timer in the Tickvio dashboard

Add the Image Tag to Your Template

Include the Tickvio image tag in your HTML email template. For Mailgun's HTTP API: add the tag to the HTML body parameter in your API call. For SMTP relay: include the tag in your application's email template. For Stored Templates: edit the template in the Mailgun dashboard and paste the tag. Position the timer above or below the CTA. Send a test to verify.

Step 2 — Paste Tickvio embed code into Mailgun email template

Send via Mailgun — The Timer Renders Live

Send through Mailgun using your preferred method — HTTP API, SMTP, or stored template. Every recipient who opens sees the live countdown. The timer image loads from Tickvio's CDN after Mailgun delivers the email, so there's zero impact on Mailgun's delivery speed, sending reputation, or inbox placement. For high-volume senders, the CDN handles any scale without affecting delivery performance.

Step 3 — Live countdown timer rendering in email inbox

Why This Integration Works

Works with Mailgun API, SMTP, and Templates

The timer is a standard HTML image tag that works in emails sent through Mailgun's HTTP API (v3), SMTP relay, and stored template system. Whether you're sending transactional receipts via the API or marketing emails via stored templates, the same Tickvio image tag works without modification. One embed approach covers all Mailgun sending methods.

No Mailgun Integration Needed

No API key exchange between Tickvio and Mailgun, no webhook configuration, no Mailgun dashboard settings to change. The timer is a hosted image URL completely independent of Mailgun's infrastructure. This means zero impact on your Mailgun account's sending quotas, reputation scoring, or deliverability metrics. The two services operate entirely independently.

Developer-Friendly: One Image Tag

For developers already building email-sending applications with Mailgun, adding a Tickvio timer requires zero additional dependencies. No SDK, no library, no Tickvio API calls from your application code. It's a single HTML image tag added to your existing email template. The integration complexity is effectively zero — if you can render an image in your Mailgun email, you can use Tickvio.

Most popular ways to use the timer

Timer Use Cases

Transactional Email with Limited-Time Offer

Add a Tickvio evergreen timer to transactional receipts, order confirmations, or notification emails sent through Mailgun. Include a time-limited cross-sell offer alongside the countdown — a discount on a related product, free shipping on a follow-up order, or an upgrade incentive. The timer turns a standard transactional notification into a revenue-generating touchpoint with a visual deadline.

Tickvio countdown timer use case — cart abandonment

Marketing Email with Sale Deadline

Send a marketing email through Mailgun with a Tickvio fixed-date timer counting down to a promotion deadline. The timer appears in the hero section of the email, providing visual proof that the offer is genuinely time-limited. For teams that use Mailgun for both transactional and marketing email, the timer bridges the gap between informational sends and conversion-focused campaigns.

Tickvio countdown timer use case — flash sale

Account Action Reminder with Expiry Timer

Trigger a Mailgun email when a user action is pending — account verification, profile completion, subscription renewal, or feature activation. Add a Tickvio evergreen timer showing when the action window expires. The visual countdown makes the deadline tangible, driving faster user action on tasks that would otherwise be deferred indefinitely without a visible time constraint.

Tickvio countdown timer use case — welcome flow

Compatibility Details

Supported sending methods: HTTP API (v3), SMTP relay, Stored templates, Batch sending.

Rendering: Animated GIF in Gmail, Apple Mail, Yahoo, and mobile clients. Static fallback in Outlook desktop.

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Frequently Asked Questions

Does Tickvio need a Mailgun integration?

No. Include the image tag in your HTML template. No Mailgun configuration needed.

Does the timer work with Mailgun's SMTP relay?

Yes. Works with HTTP API, SMTP, and stored templates.

Will the timer affect Mailgun delivery?

No. The timer loads from Tickvio's CDN after delivery. No impact on Mailgun sending.

Which Mailgun plans support this?

All Mailgun plans. The timer is a standard HTML image in your email template.