🧸 Retail & sales
Countdown to Dia das Crianças
October 12 — Brazil's Children's Day and, after Christmas, the country's biggest toy-buying date. Here's how long you've got.
Time until Dia das Crianças
calculating…
● Live — counts down from your device clock, exactly like a Tickvio email timer
Dia das Crianças is Brazil's Children's Day, celebrated on October 12 every year. Families buy toys, games and treats for the kids, and for retailers it's the second-largest toy-and-kids retail date of the year after Christmas. The countdown above tracks the next October 12 live from your device clock, down to the second.
October 12 is a firm deadline for gifts to be in hand, which makes urgency easy to earn. A live countdown timer turns 'order in time for Dia das Crianças' into a ticking clock that updates the moment each subscriber opens. Use the count below to plan your toy-guide, shipping-deadline and last-chance sends.
From a date to a deadline
Put a real countdown to Dia das Crianças inside your emails.
The clock above ticks in the browser. Tickvio does the same thing inside the inbox: it renders your countdown as a live image that shows the real time left every time a subscriber opens — no code, works with Klaviyo, Mailchimp, Shopify Email and 50+ more ESPs.
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Ends tonight — 20% off everything ⏳
↑ a live Tickvio timer, ticking inside the inbox
Dia das Crianças countdown — questions
When is Dia das Crianças?+
Dia das Crianças is always October 12 in Brazil. The live counter above resolves the exact time remaining from today, so it's correct whenever you read this.
When should I send my Dia das Crianças campaign?+
Toy and kids brands usually start a week or two out with gift guides and bestseller edits, then push shipping cut-offs in the final days so orders land before the 12th. A visible countdown to your last-order date beats a plain 'order soon' line.
Can I add a countdown timer to my Dia das Crianças emails?+
Yes. Tickvio renders a countdown as a live image that ticks for every open, in every inbox, with no code — paste one URL into Klaviyo, Mailchimp, Shopify Email or any other ESP and each subscriber sees the real time left until Dia das Crianças.
Keep counting
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Now make the urgency actually tick.
Tickvio adds a live countdown timer to any email or web page — it renders in real time for every viewer, in every inbox. No code, works with 50+ ESPs. Free plan included.